Day 13 in Japan (2)
The second lecture we had for today is from Nichifutsu Boeki company. This company was founded in 1954 by a French business group, in Tokyo. The main business for this company is exchanging car insurance, art and furniture. After 1990’s this company began focus on food and beverage. After keep improving, right now, as a distribution company, the mainly two big markets are retail and food service. As Tony Nemeka said, “Foreign companies that do not modify their business strategies to fit Japan unique business conditions usually fail.” Even though this company is not a foreign company, but as a bright between other company and Japan, to exchange the goods from different countries, they also pay much attention about it. For selected products and chosen partners they provide an efficient distribution platform in Japan. To build and to sustain a team of professionals with the best possible knowledge in their field. And to grow to achieve constant results and to provide st...